Multifamily Leasing Insights: A Marketing Blog

Category: Resident Retention

Building Long Term Connections with Residents

Building Long Term Connections with Residents

Building strong, long-term connections between residents and properties isn’t something that happens magically or overnight, but if given the proper attention, it can create lasting results. Fostering the growth of connections between residents and your team and brand takes time, intention, and consistency over a long duration. In this article we’ll explore a few key considerations when developing a strategy for lasting relationships with residents. Find Good Tenants It all starts at the beginning - and it isn’t always easy.

Multifamily Matters - Adapting and Thriving in the New Age of Multifamily

Adapting and Thriving in the New Age of Multifamily

Podcast Summary 001 - What follows is a summarization of a great episode of the Multifamily Matters podcast. This is Episode 283, “Transform or Be Left Behind - Adapting and Thriving in the New Age of Multifamily”, and is available at the link below. In this post we break down the discussions in the episode and extract key points and lessons so they can be applied to your Multifamily business.

Serving Upset Residents in Multifamily

Serving Angry Residents in Multifamily

When residents are upset it can be challenging for onsite staff. Difficulties arise for all sorts of reasons during the course of resident life and it is enevitable that property offices will need to handle upset, angry, and disgruntled residents from time to time.

99% Occupancy is Achievable, Here's How

99% Occupancy is Achievable, Here's How.

The key to customer service, and the driver of customer satisfaction and long term positive experiences. Empathy is the way your staff and your properties relate and engage with your prospects and residents. It’s the way you make your prospects feel important, and your residents feel valued and considered. Below, we will explore empathy in the context of online technologies, and their utilization by Multifamily communities.

Fresh Ideas for Community and Resident Events

Fresh Ideas for Community and Resident Events

It’s hard coming up with community events to get residents engaged and encourage connection between residents and the community. Here are a few ideas PM’s and CM’s can use to plan out their next souriee. Social and Networking Events Wine and Cheese Night: Organize a casual evening with a selection of wines and cheeses. Game Night: Provide board games, card games, and video game stations. Book Club: Start a book club with monthly meetings and discussions.

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